Ethnic wear refers to all the varying categories of traditional Indian clothing. Indian traditional fashion has developed and evolved uniquely in different regions owing to the vast differences in the diversity of cultures and the climatic conditions of the regions. For women, the most prevalent styles of clothing in the ethnic fashion world nowadays are sarees, salwar kameez, lehenga choli and Kurtis.
These days, fashion caters a fusion of western wear and traditional Indian fashion which is known as Indo-western fashion, which provides a very casual and modern look and is a big hit among the younger generation. However, when you think of traditional Indian ethnic fashion, your first thought is of either an ‘extra’ or an ‘over-the-top’ aesthetic. In recent years, Indian ethnic dresses have received global recognition, and a lot more brands now sell them. In this post, we will talk about the best designer brands that sell Anarkali suit sets and salwar kameez sets in India. And we humbly invite you to join us in this conversation.
Table of Contents
AMPM:
AMPM is an 18 years old luxury brand that caters to the Indian modern aesthetic by implementing it into traditional wear. All of their minimal yet eternally beautiful apparel has been thoughtfully designed by taking inspiration from the varied arts and crafts forms of various regions of India. They create sophisticated, refined breathtaking pieces with meticulous detailing that are light and comfortable to wear, thus making AMPM one of the best places for shopping fordesigner Anarkali suits online Indiaand also for Salwar Kameez sets.
Biba:
Over the years, Biba has become a household brand name in India. The brand provides its customers with a wide range of salwar kameez sets and Anarkali suit sets, available in both ready-made and easy-stitch versions. They sell the most affordable and trendy merchandise in many colours, designs and fabrics. The Biba collections aim to provide the wearer with a fresh, new and hip aesthetic while also being exceptionally comfortable and breathable.
Rangriti:
Rangriti store some of the best contemporary designs in Anarkali suit sets and salwar kameez sets to provide for the needs of the modern Indian women. They sell the latest trending styles of Anarkali suit sets as well as the most desirable of all the Salwar kameez collections available online for women who are always looking to indulge and invest in the next best fad of the moment. Rangriti doesn’t just cater to the trends their products are of optimum quality fabrics but are also available in mesmerising shades, designs and patterns.
FabIndia:
Fabindia is a brand that brings about a desi touch to your rather dull and western-styled wardrobe with their attractive, comfy and trending ethnic Indian collections. While shopping fordesigner Anarkali suits online India with FabIndia, you will get a lot of variety of western wears with an Indian touch, and these are also known as Indo-Western wear. The FabIndia team are also continually working towards preserving and promoting the dying and decaying traditional handicrafts of the various regions of India by connecting the work of the rural craftsmen to the modern urban market, thus creating more employment opportunities for the poor craftsmen.
Conclusion:
The way people dress represents a massive part of their identity, values and culture. However, due to globalisation, the borders and barriers between traditional wear and modern wear have disappeared or have reduced quite significantly, and now the traditional look of Indian ethnic fashion styles like the Anarkali Suit sets and the Salwar Kameez set are back and are in trend. And while the options for Indian women are endless today, the ethnic wear market holds the most considerable portion.
